In an age where attention is fleeting and loyalty is rare, SPROUD stands tall as a transformative force in the creative and digital marketing industry. Awarded the 13th International Prestige Brand Awards 2025 – Brand of the Year, SPROUD exemplifies the future of marketing: performance-driven, culturally resonant, and human-focused. Its journey from an emerging agency to a brand ecosystem builder in just four years signals the rise of a new generation of agencies—those who don’t just tell brand stories but create brand realities.
在一个注意力稀缺、忠诚度低下的时代，SPROUD 以其在创意与数字营销领域的变革性力量脱颖而出。荣获「第13届国际至尊品牌大奖 2025年度品牌大奖」，SPROUD 成为了新世代整合营销的代表——以绩效为导向、文化共鸣为基础、人性思维为核心。从初创机构跃升为“品牌生态系统”构建者，仅仅用了四年时间，正预示着新时代创意机构的崛起：不只是讲品牌故事，更是创造品牌现实。
In the fast-paced digital world, few agencies evolve as swiftly and strategically as SPROUD. The 2025 Brand of the Year award under the International Prestige Brand Awards recognizes SPROUD as one of Asia’s most forward-thinking marketing agencies. Founded with a mission to empower brands through innovative and performance-based strategies, SPROUD blends creativity, commerce, and culture under one roof.
在变化极速的数字时代，能如 SPROUD 般迅速转型并战略部署的机构寥寥无几。此次荣誉，是对其作为亚洲最具前瞻性整合营销机构的高度认可。SPROUD 始终坚持“以创新与绩效驱动品牌崛起”为使命，将创意、商业与文化整合于一体，为品牌提供真正可衡量的成长路径。
Within just four years, SPROUD has scaled its operations across Malaysia, Singapore, and Mainland China, maintaining a 95% client retention rate. Their clientele spans multiple industries—real estate, beauty, retail, logistics, fitness, and F&B—including brands like Pavilion Bukit Jalil, KL Metro Group, L’OCCITANE, and ULIKE. What sets SPROUD apart is its integrated execution model: a full-service suite encompassing social media management, influencer marketing, paid ads, production, branding, event activations, and campaign strategy.
短短四年间，SPROUD 已在马来西亚、新加坡、中国三地建立据点，客户保留率高达95%。其服务横跨房地产、美妆、零售、物流、健身与餐饮等多个产业，代表性品牌包括 Pavilion Bukit Jalil、KL Metro Group、L’OCCITANE 与 ULIKE 等。SPROUD 最大的特色，是其全方位整合执行模式：从社交媒体管理、KOL营销、付费广告、内容制作、品牌定位、线下活动到整体策略规划，打造从线上到线下、从创意到商业闭环的整合生态链。
Their business model blends strategic consulting with creative execution and brand incubation, creating measurable business value for every client. Equally important is their commitment to cross-cultural storytelling, influencer-powered campaigns, and creative talent development. SPROUD believes that great campaigns begin with an authentic voice and inclusive vision. Their multicultural team delivers campaigns across platforms like Instagram, TikTok, Xiao Hong Shu, and beyond—bridging diverse markets with local resonance.
SPROUD 将策略咨询、内容执行与品牌孵化合一，为客户创造具影响力与持久价值的成果。与此同时，SPROUD 深耕跨文化叙事、KOL 赋能型传播以及创意人才的持续培育。他们坚信，一个伟大的行销策略应从真实的品牌声音与包容的愿景开始。其多元文化团队活跃于 Instagram、TikTok、小红书等社交平台，在本土化与跨区域传播中架起了强力桥梁。
This award doesn’t just acknowledge past success—it affirms SPROUD’s role as a new-age creative leader shaping the future of Southeast Asia’s digital economy. Their impact goes beyond metrics; it lies in how they build sustainable, soulful, and scalable brand platforms for the region’s most dynamic businesses.
这项大奖不仅是对 SPROUD 过去成绩的认可，更坚定了其在东南亚数位经济中作为新生代创意领袖的角色。SPROUD 的影响力，早已超越数据本身，他们真正建构了一个个可持续、有灵魂、可复制的品牌平台，助力区域最具活力的企业登上高峰。
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