
In a competitive health supplement market, ATITA has broken through with a refreshing value proposition—premium quality, transparent pricing, and patient-centric service. As a fast-rising wellness brand under EU Group Sdn Bhd, ATITA has officially been honored with the 13th International Prestige Brand Award – Emerging Brand of the Year 2025, marking a significant milestone in its mission to make preventive health accessible to all.
在竞争激烈的保健品市场中,ATITA 凭借“良心配方、亲民价格、贴心服务”迅速脱颖而出,成为马来西亚最受瞩目的新锐健康品牌。隶属于 EU Group Sdn Bhd,ATITA 不到三年即荣膺第13届国际至尊品牌大奖之2025年度新兴品牌大奖,为其“让每一个人都能负担得起健康”的品牌使命写下关键一页。

ATITA’s product line is crafted for modern lifestyles—addressing issues caused by screen fatigue, poor digestion, liver burden, and immune imbalance. Its flagship eye care product, Tusi, features premium-grade lutein, curcumin, zeaxanthin, bilberries, and more, imported from Kemin USA, tailored to combat digital eye strain and prevent visual degeneration.
ATITA 所有产品围绕现代人常见健康痛点研发,包括用眼过度、肝脏负担、免疫力下降与肠道问题。其中明星产品 Tusi 护眼素,采用美国 Kemin 原装进口叶黄素、姜黄素、越橘、蓝莓等成分,有效改善眼睛疲劳、干涩、退化等状况,深受长期用眼族群欢迎。
Alongside Tusi, ATITA also introduced functional health solutions such as Long Life Teh(长寿茶), Sanso(补肺补肝), Gambohu(瘦身谷粮), Pissenlit(排毒), and Oska(补骨胶)—each tailored to common health needs. What sets ATITA apart is not only the efficacy of its formulations but its unparalleled customer service model: over 20 trained advisors, with access to licensed nutritionists and TCM practitioners who offer tailored guidance through digital platforms.
除了护眼类产品,ATITA 亦推出一系列功能型健康食品,如 长寿茶、补肺补肝粉、瘦身谷粮、排毒酵素 及 骨胶补充剂 Oska,覆盖日常健康管理各个面向。更重要的是,ATITA 提供专业化服务体系:设有 20 多位客服顾问团队,搭配中医与营养师线上协助,真正将“健康顾问”角色融入售后流程。
In less than three years, the brand has built a loyal customer base across Malaysia, Hong Kong, and Singapore—achieving a monthly revenue of RM 3–4 million and a repurchase rate exceeding 95%. It has received several accolades including the Asia Trusted Award 2025 and an international five-star health brand certification.
短短不到三年,ATITA 已成功打入马来西亚、香港与新加坡市场,月均销售额达 300–400 万令吉,客户满意度高达 95%以上。品牌亦陆续获得 Asia Trusted Award 2025 及国际五星健康品牌认证,综合口碑与专业认可双双齐发。
Looking Ahead 未来展望
ATITA’s vision goes beyond product sales. The company is currently developing a data-driven wellness platform to deliver personalized health solutions through artificial intelligence, while expanding its product line to address emerging health trends in Asia. Whether in product design or service refinement, ATITA remains true to its core belief: Health should never be a luxury.
ATITA 的愿景远不止于产品销售。未来品牌将开发 AI 健康平台,结合大数据为客户量身制定营养方案,同时持续拓展新品类,响应亚洲健康趋势。无论研发、服务或运营模式,ATITA 始终坚持:健康不应是奢侈品,而是人人都该拥有的权利。
Connect with Us 和我们联系
🌐 Website: www.atita.my
📧 Email: EUGROUP168@gmail.com
📘 Facebook: Eu一优直播平台
📞 WhatsApp: +601128236117