MSPUIYI has been awarded the 10th Malaysia Top 20 Young Entrepreneur Awards 2025, a powerful recognition of her remarkable transformation from online influencer to entrepreneurial icon.
MSPUIYI 荣获第10届马来西亚20大杰出青年企业家大奖 2025，是对她从网红走向企业家的华丽转型给予的高度肯定。
A Self-Made Journey 自我崛起的旅程
Her story didn’t begin with privilege, but with purpose. Born and raised in Malaysia, MSPUIYI defied convention to become a self-made, multifaceted icon: influencer, DJ, actress, entrepreneur, and philanthropist. What began as casual online content in her teenage years evolved into a global brand, amassing nearly 30 million followers and earning her the title of Malaysia’s most-followed public figure. Yet behind the spotlight is a story of resilience. After surviving online exploitation at a young age, she took back control, reclaiming her narrative, rebuilding her image, and creating a platform entirely on her own terms.
MSPUIYI 的故事不是从特权开始，而是从信念出发。她在马来西亚出生长大，靠着自己的力量打破常规，成为集网红、DJ、演员、企业家及慈善家于一身的全方位女王。从青少年时期随意上传的网络内容起步，她一路走向世界舞台。如今，她拥有将近 3000 万全球粉丝，并成为马来西亚最多关注的公众人物。然而，这一切背后是她不为人知的坚韧。在年少时经历网路侵害后，她勇敢地收回自己的主导权，不仅重建了名誉，也重建了品牌，更建立了专属于自己的舞台。
The Global DJ Breakthrough 国际DJ之路
Her breakthrough as an international DJ in 2023 marked a new era. In just a few years, she performed in over 13 countries, played more than 100 shows, and appeared at six major music festivals, sharing stages with EDM giants like Martin Garrix, Steve Aoki, Tiesto, Mr. Black, and Marnik. Her top-performing singles, including “Men-Mory,” “Hold On Tight (Ooh La La),” and “Lose My Mind,” have resonated with fans across East and West, surpassing 200 million streams by 2025.
她于 2023 年以国际 DJ 身份正式崭露头角，开启了全新的职业篇章。短短几年内，她已在超过 13 个国家完成逾 100 场 DJ 演出，并登上六大国际音乐节舞台，与 Martin Garrix、Steve Aoki、Tiesto、Mr. Black 和 Marnik 等全球电音巨星同台献艺。她的代表作《Men-Mory》、《Hold On Tight (Ooh La La)》及《Lose My Mind》深受东西方乐迷喜爱，至 2025 年其歌曲串流总数已突破 2 亿次。
Acting and Action Transformation 演艺转型与动作训练
MSPUIYI also stepped into the film and drama industry, appearing in Pulau, KL Love Story, and the Astro Originals drama series Honey Trap. In 2024, she began intensive action training under a Shaolin master, Malay action director and wrestler Ayez Shaukat, and Taiwanese MMA icon Chen Chih-han (館長). The transformation created viral buzz online, shattering old beauty-centric labels and positioning her as a future Asian female action star.
MSPUIYI 同时涉足影视圈，参演了电影《Pulau》、《KL Love Story》以及 Astro Originals 原创剧集《Honey Trap》。2024年，她展开了严密的动作训练，与少林师父、马来动作执导兼摔角手 Ayez Shaukat，以及台湾 MMA 网络红人馆长陈之汉学习搏击技巧。她的突破形象引发网路热议，打破了外界对她的美貌标签，也为她打造出未来“亚洲动作女星”的潜质定位。
Fashion, Culture & Sports 跨界时尚与体育跨足
MSPUIYI’s crossover appeal extends beyond entertainment into fashion, culture, and sports. She was invited to Kuala Lumpur Fashion Week (KLFW) 2023, Next in Vogue 2024 in Singapore, and made striking closing appearances at Dickson Lim’s runway shows during Mercedes-Benz Fashion Week Kuala Lumpur (MBFWKL) in both 2024 and 2025. In 2025, she launched her streetwear crossover collection Hotter Than Hell with Stoned & Co., blending music, fashion, and fearless attitude into one bold visual identity. Her high-profile red carpet appearances include Festival Filem Malaysia (FFM) 2024, MAD Video Music Awards 2024 in Greece, and Walk Bell John Awards 2024 in Taiwan, where she stunned the audience alongside Namewee. She also actively participated in events such as Ascaro’s Padel International Women’s Day 2024 and MotoGP 2025, proudly supporting world champions Nicol David and Álex Márquez. These appearances reflect her respect for athletic excellence and her ever-expanding influence across industries.
MSPUIYI 的跨界魅力不仅限于娱乐圈，更延伸至时尚、文化与体育领域。她受邀出席 2023 年吉隆坡时装周（KLFW）、2024 年新加坡 Next in Vogue 时尚盛会，并于 2024 与 2025 年连续两届担任 Mercedes-Benz 吉隆坡时装周（MBFWKL）Dickson Lim 秀场的走秀压轴特别嘉宾，惊艳全场。2025 年，她携手街头潮牌 Stoned & Co. 推出跨界联名系列 Hotter Than Hell，将音乐、潮流与无畏态度完美融合，打造视觉与风格并重的代表作。她亦在多个国际瞩目的红毯盛会中登场亮相，包括 2024 年马来西亚电影节（FFM）、希腊 MAD 音乐大奖、以及台湾的走钟奖，与黄明志同台惊艳现场。除此之外，她还积极参与 2024 年 Ascaro 举办的 Padel 国际妇女节活动与 2025 年 MotoGP 世界锦标赛，全力支持世界冠军 Nicol David 与 Álex Márquez，展现她对体育精神的尊重，以及在多元领域中不断扩展的影响力。
Philanthropy & Scholarship 公益事业与奖学金计划
In 2023, MSPUIYI launched a USD 1 million scholarship in partnership with the Educapital Foundation, aiming to support underprivileged students across Asia in accessing education. Beyond scholarships, she supports orphanages, food drives, and spiritual initiatives, making philanthropy not a campaign, but a lifelong commitment. Her motivation is rooted in personal experience, she once struggled financially and understands the value of education deeply.
MSPUIYI 在 2023 年启动了与 Educapital Foundation 合作的 100 万美元奖学金，致力于帮助亚洲贫困学生完成教育梦想。除了奖学金，她也定期捐赠孤儿院、食物与日用品，并在各地进行心灵关怀及慈善倡议，身体力行传递善意。她之所以如此投入，是因为她也曾经历过经济困难，深知教育的可贵。
The Entrepreneur Behind the Brand 企业版图
MSPUIYI is currently pursuing her MBA at York St John University in the UK, embodying a spirit of continuous growth, even while touring globally. She is the Founder and Managing Director of The M Makers, the company powering her brand, focusing on artist management, content creation, global artist collaborations, brand partnerships, and music projects. The “M” stands for MSPUIYI herself. The M Makers isn’t just a company, it’s the engine of a global brand rooted in her identity.
MSPUIYI 目前攻读英国 York St John University 的 MBA 学位，即使在全球巡演中也不断提升自己，展现不断求变的企业精神。她同时也是 The M Makers 的创办人兼董事长，带领这家品牌管理公司将她的跨界事业系统化，并拓展至内容制作、国际艺人合作、品牌代言及音乐项目等领域。“M” 就代表了 MSPUIYI 本人。The M Makers 不只是一个公司，更是一个以她为核心、创造无限可能的品牌引擎。
Recognition & Global Impact 荣誉与国际影响
In 2023, MSPUIYI was named one of Asia’s Top 50 Female DJs and received the “Malaysia Highest Following Award” from Sevenvault. Earlier in her journey, she was listed among Malaysia’s Top 100 Hottest Women (2016) and earned 3rd Runner-Up and Best Team Award in the Asia Super Challenge (2017). She made history as the first Southeast Asian woman to appear on the cover of Penthouse (USA), breaking cultural boundaries in global media representation. Her international magazine features also include Playboy (USA), StarCentral (Australia), JKF (Taiwan), Licence (UK), Grazia (Italy), Hypebeast (Hong Kong), as well as Malaysia’s Kosmo! Hib Glam and Feminine. She has been invited to a wide range of variety and talk shows, including Dee Girls Talk (hosted by 小S), Bailingguo News, Astro SYOK, Tantan News, Eight FM, and The Titan Podcast hosted by Singapore’s top YouTuber JianHao Tan.
MSPUIYI 于 2023 年入选“亚洲 50 大女 DJ”之一，并荣获 Sevenvault 颁发的“马来西亚最高追踪数奖”。在她事业早期，她曾入选《马来西亚百大最性感女性》（2016），并在《Asia Super Challenge 》（2017）中荣获季军及最佳团队奖。她更是首位登上美国《Penthouse》杂志封面的东南亚女性，打破了全球媒体表现的文化界限。MSPUIYI 也陆续登上多个国际知名杂志，包括美国《Playboy》、澳洲《StarCentral》、台湾《JKF》、英国《Licence》、意大利《Grazia》、香港《Hypebeast》，以及马来西亚的《Kosmo! Hib Glam》和《风采》。她亦受邀参与多档综艺与访谈节目，包括由小S主持的《小姐不熙娣》、《百灵果News》、《Astro SYOK》、《Tantan News》、《Eight FM》，以及由新加坡顶尖 YouTuber JianHao Tan 主持的《The Titan Podcast》。
Conclusion 结语
From a content creator to a global entrepreneur and cultural representative, MSPUIYI has broken boundaries and carved her own path to success. She isn’t just an influencer, she’s a creator of influence. Not just a symbol of beauty, but a force of action. As her brand reflects, she is a builder, a fighter, and a self-made woman who turned adversity into empire.
从网络内容创作者到如今站上国际舞台的企业家与文化代表，MSPUIYI 不断突破自我，走出一条属于自己的成功之路。她不只是一个影响者，而是一个打造影响的创作者；不只是美丽的象征，而是行动的力量。正如她的品牌所展现的：她是一位创造者、一位战士，也是一位将逆境转化为帝国的女性。
Connect with Us 与我们联系
Website: https://mspuiyi.com/
Instagram: @ms_puiyi
TikTok: @ms_puiyi
Facebook: MSPUIYI
YouTube: @mspuiyi_official
Spotify: MSPUIYI
Foundation: https://foundation.mspuiyi.com